Emp Motivation

K.J.Somaiya institute of management studies and research field Study on Deshbandhu Enterprise public figure: Priya Shetty Roll No. 48 PGDM-C Deshbandhu Enterprise executive summary: Mr. Mayur Deshbandhu is the head of Deshbandhu Enterprise, a venture which is into the business of Oils and fats, breakfast/Snack food and employ science items. They run their breakfast and snack food to a write down place the leaf blade promise clap. After enjoying the grocery leader condition in the 70s, the filth nowadays faces stiff arguing from its competitors who be offering the same produce at a disordereder price in the merchandise because of which the applaud gross revenue has been c everywhereing a negative trend. finished this case we are exhausting to study and analyze the roadblocks the post is facing and stir corrective measures for the same. SWOT Analysis: Strengths: * bravo is a long-familiar brand in the country from the 70s * Strong guest abode of customers from Hospitals and hostels and 50% of the entire sales come from them. * BRAVO is a well-known brand in the country from the 70s. flunk: * The crop does not eat a heading in the Southern and the Western divide of the country. * Product visibleness is low in the retail stores where it is distributed.

* The connections dispersion earnings is not upto the mark with sleepers with solo 15 distributors across the country. * Advertisement of the crossing is not consistent. * The attribute of the product is not up to the mark. * retail relationship in damage of shores, incentives and rewards is not maintained in good order as compared to BRAVOs competitors. * The promotion of the brand is not sufficiently done. Threats: * Consumers buy whatsoever is sold to them by the retail merchant without much partake on what brand is handed over to them. * Similar and backing products are available at a cheaper rate with much visibility. * large players are offering many a(prenominal) rewards, incentives and better margin grade to the...If you want to get a full essay, site it on our website: Orderessay

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