Product Evaluation

Product Management

Product Evaluation Parameter

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Jet Airways harvest-feast is evaluated as follows: -

A. Competitive position: -

1.Price: -
Jet Airways offers a competitive fare for all its sectors. last-place fare bracket for Jet Airways matches to both of the normal fares sold by any LCC. Depending on the implore and with a robust revenue management system, Jet Airways offers a competitive price in the merchandise.

2.Quality:-
Jet Airways move one of the youngest fleet in the world. We strive to provide service of the highest standard to our customers, both on ground and inflight. Jet Airways is steep that we are one of the few airlines in the world to vex the ISO 9001 certification for our inflight services.

3.Service Ability: -
We pride ourselves on having an unstoppable record of on-time flights and providing world-class frequent flyer benefits to our customers, through our alliances with British Airways, KLM Royal Dutch Airlines and Northwest Airlines and many more.

4.Market cover: -
After the merger with Sahara Airline, Jet Airways has a highest market circumstances with 33% which is the highest in the Indian aviation market.

5.



Variety:-
Jet Airways ope crops over 340 flights daily to 52 destinations span the length and comprehensiveness of India and beyond, including New York (Newark), Brussels, London Heathrow, Singapore, Kuala Lumpur, Colombo, Bangkok, Kathmandu and Toronto.

6. Growth of competition V/S own growth:-
Although the Indian aviation fabrication is growing @25 Y-o-Y, Jet Airways is growing at rate of 12%. This is been done consciously to avoid excess power and losses in the market.

7.Sales Personnel: -
Jet Airways has highest deed of quality sales team in India and is widespread crossways the world.




B. Market Attractiveness: -

1.Investment required: -
As creation the only private carrier to get the license for operate international routes from India, Jet has a very attractive market in its hand....If you want to get a full essay, rate it on our website: Orderessay



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