Miley Cyrus

Its really great to read all of the good opinions already submitted in this reciprocation; too bad a portion of the ideas I was thinking of have already been submitted!! Im just non fast enough I guess!

Contrary to what Marcus has said, it is my understanding that the face price on the ticket is determined by the artist. The price is determined by many factors, including the cost of displace the concert on and market demand. The more well-known the act and the larger the city, the higher the number of people competing for tickets, so in turn, the higher the ticket price.

I agree with other discussion posts that discuss the other revenues that can be made by having impressioner ticket prices. Mileys goodwill approach of having low ticket prices will likely increase the sales of Miley memorabilia and iTune sales. Since her buffers feeling that they are acquiring a good deal on the concert tickets, they will be more willing to come about money on higher revenue products such as cds and t-shirts.

Mileys anti-scalping policy is sufficiently unparalleled to be reported on in the media and referenced in MBA programs. This free advertising provides access to a larger strength consumer base.



In fact, Im certain that Miley has received a number of new hits from Terry EMBA XI students; including me!

The other idea of having low ticket prices may be to increase fan base and flummox them hooked on Miley. By getting a large loyal fan base, Miley will be able to increase concert ticket prices, and gain substantial revenue. Shes started out by establishing herself as one of the viridity teens; understanding that not everyone has a lot of cash escape in this difficult economy for luxury items such as concert tickets. As the economy improves, Miley will have an unprovoked time increasing ticket prices and maintaining her customer base.

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