Law

Damage Control Strategy for AluminaRelevant FactsAlumina coordinated is a 4Billion aluminum-making constancy operating in eight countries with the United States of America as its base which alike accounts for 70 of its sales . It is situated in the fringes of Lake Dira in the State of ErehwonFive years ago , Alumina Incorporated was reported to be in violation of environmental unfreeze norms in a routine EPA ossification evaluation watch . The polycyclic aromatic hydrocarbon (PAH ) concentration in test samples was above the bring down limit of 5milligrams per liter of exclusively hydrocarbons . A clean-up was ed by the Environmental Protection Agency (EPA , to which Alumina complied promptly . The later(prenominal) environmental audit reported the violation as change by reversal Barring this one incident , Alumina Inc . has enjoyed a intimately overall environmental recordNow , it is being acc employmentd by Kelly Bates , a 38-year-old single mother of contaminating the waters of Lake Dira with carcinogenic effluents and that the assert contaminated water is the proximate cause of the leukemia Kelly Bates 10-year-old daughter . This complaint was made by means of the Erehwon reporter , a local dailyAlumina s answer to control the damage ca apply by this accusation was to release a news story bluelighting the efficacy of their system declaring that they use the best available technology for pollutant cleanup in compliance with the Clean Water Act . This strategy was suggested by Arthur Todd , the sub judice counsel for the companyThis damage control strategy , at set-back blush , may seem to be too en garde as it is a direct counter to the accusation of Kelly Bates and is metrical to balance public opinion about the company . change surface the Erehwon Reporter called this a defensive attitude move in a double editorial Despite the fact that this may be a defensive move , this is the proper way to make out an accusation made through the press - to counter it through the press also .

The media can be your friend or foe during a disaster (Baker , 2001When charged for being defensive by the Erehwon Reporter , Alumina no longer used the press to counter the charge . Instead , it ignored the Erehwon Reporter editorial and went on to conduct an independent site consider to check for new violations . This shows the company s willingness to correct any fracture as soon as possible . And this also shows mend for the environment and for the populace . This is a value which is very charitable to people . And truly enough , the independent site study showed that the PAH levels are lower than the prescribed limit of 5milligrams per liter of all hydrocarbons . This gives the company , as well as a larger-than-life portion of the residents of Erehwon , a lot of breathing space This should also quell Kelly Bates accusation against the company for a whileHowever , after a short while , a study made by an American Scientific Society showed that the PAH levels in Lake Dira are high , in fact 100times higher than pre-urban conditions . Although the cause of this was found to be the heavy traffic...If you want to get a full essay, lay out it on our website: Orderessay

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