Organization Behaviour

Ans: B1 The organisation adept uncertain milieu by various factors such as external environment. \ unsteadily mode that manager do not have sufficient culture approximately environmental factors to understand and predict environmental necessarily and changes. Now organisation must manage environmental uncertainly to be effective. Manager should influence and control external environment by following three technique. Advertising and familiar relations policy-making activity Trade association 1) Advertising and public relation:- Organisation swing large amount of money to influence customer assay and publicise has become a very successful centering to manage demand for organisations product and services. For sheath:- \many organisation in Australia were struggling when they have started their ancestry but after few years via advertising companies , they achieved amplify sales level. Voda phone was established as a tierce mobile phone supplier in Australia in 1992, vanadium year later tell on awargonness of only 28% by advertising 83%. Even Optus and Telstra have succeeded to increase sakes volume trough advertisement. Hospitals have also begun to advertising by means of newspapers and radio to prompt special service.

Public relations are similar to advertising except that its goal to influence public option about organisation itself. Most of the companies are worries about their public image. Because companies with the US magazine fortune rates to a greater extent than 300 companies to see which are the most and least respect in each 32 industries. Public relations and bang-up public image are accomplished through the advertising and public speeches and press reports. Carlton & United Breweries (CUB), who have succeed in making foresters a global brand name, have advertising sensible, limited and controlled consumption of their beer products, particularly in the context of discouraging, drinking and driving. 2) Political activity:- Political activity... If you sine qua non to get a full essay, order it on our website: Orderessay

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