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Wednesday, December 12, 2012

Nucor. Inc

1.Executive Summary Nucor, as the second largest poise producer in coupling America based the total production capacity, even though it was regarded as the low-cost sword producer in the US and one of the most efficient and technologically innovative steel producers in the world, still faces a lot of problems. The main reasonableness causes this problem is that the big pressure of low-priced steel preparedness from foreign countries in the US market. The two important issues for Nucor faces nowadays are how to control the cost and how to keep the advanced technology. base on the five force compend and SWOT analysis of Nucor, we commode conclude that Nucor should undertake a long-term strategical planning to gain more profit earning and market shares in the steel industry not only in the US domestic market but also in the globose market. Nucor has implemented four strategies to r severally this goal. Even during the implementation period, Nucor leave alone face some internal and external challenges. Nucor should be fall out of each step of its strategic planning implementation, including the virgin acquisitions, new plant construction, continued plant upgrades and cost reduction efforts, and JV. 2. locating Analysis 2.1.
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Dominant economic features of steel industry The commodity temper of steel products forces steel producers to be price-competitive, with the market piece of each particular steel product being driven by direct-supply conditions. Steel making capacity worldwide exceeded global demand during 2000-2005. Year| 2000| 2001| 2002| 2003| 2004| 2005| Estimated production| 934| 937| 996| 1068| 1176| 1247| Estimated consumption | 830.2| 849.6| 901.5| 980.6| 1072.9| 1116.8| US market | 140.5| 122.9| 126.7| 120.9| 139.3| 127.7| (Millions of tons) We can find that the steel consumption of US market unplowed a flat level in these five age but the production of steel increased 33.5% during 2000-2005. The annual imports of steel from other countries account for... If you want to get a generous essay, order it on our website: Orderessay

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